AYA UNITED CONSULTANCYNLENTurn the right conversations into business
You have a business that delivers, a network and conversations worth following up. AYA helps your team sharpen what it stands for, choose the right commercial opportunities and move them toward a decision.
Book your online business intake →Identity & Partnership Strategy
Attract clients and partners your business can serve well.
We use your delivery record, strengths, capacity and limits to define what you can credibly promise. Together we choose priority customer segments and partnerships with a clear business case.
Intake: review your strongest work, current clients and capacity. Brainstorm: compare candidate segments and partner types. Plan: choose priority segments, define a fit checklist and write an evidence-backed value proposition. Implement: use the checklist on real prospects and build a shortlist and outreach plan with your team.
What you receive
A clear positioning statement, ideal client and partner profiles, proof points, a shortlist and a 30-day outreach plan.
Track qualified conversations and proposals from priority segments.
Book your online business intake →From Conversations to Revenue
Turn an active network into commercial agreements your team can execute.
For companies with promising contacts, ongoing negotiations or introductions that never reach a paid agreement. We work on live opportunities with your decision maker and the people responsible for sales and delivery.
- 01 · Intake
Bring 3–5 real opportunities and a sample proposal. We map the buyer, decision process, commercial value and what is blocking progress. - 02 · Brainstorm
Score each opportunity for fit, buyer need, decision authority, timing, delivery capacity and margin. Choose which to advance, revisit or close. - 03 · Design the revenue model
Decide who pays, for what outcome and when. Compare project fees, retainers, licensing or referral fees only where relevant. Model costs, gross margin, payment milestones and working-capital needs. - 04 · Set the action plan
Assign an owner, dated next step and decision milestone for each priority deal. Draft a one-page proposal covering scope, responsibilities, success measures, fee and payment terms. - 05 · Implement with the team
Rehearse a real buyer meeting, objection and closing conversation. Run the first follow-up cycle together. Use a paid pilot where it helps both parties validate delivery, scope and economics. - 06 · Review and transfer
Review the pipeline weekly. Compare wins, cash collected and incremental gross profit with the baseline. Agree what to improve and who owns the next 90 days.
We agree how to measure the return at the start. For example, with a 40% gross margin, a €5,000 project fee requires €12,500 in incremental sales to cover the fee in gross profit. We track cash collection separately. Outcomes depend on your sales cycle, buyers and execution.
What you receive
A qualified pipeline, partnership business case, pricing and margin model, proposal outline, negotiation boundaries, follow-up templates and a 90-day implementation plan.
Track opportunities with a dated next step, proposals with a decision date, wins, signed value, collected cash and gross margin.
Book your online business intake →Visibility & Sales Conversion
Get found by the right people and help your team close the deal.
We review the first impression your website, pitch and sales team create. Within ten seconds, the buyer should understand whom you help, what you deliver and what to do next.
Intake: review your homepage, pitch and a sample of sales conversations. Brainstorm: identify where buyers lose clarity or confidence. Plan: sharpen the headline, proof, call to action and sales questions. Implement: rewrite one priority touchpoint, rehearse discovery and objections, and run a follow-up pilot with your team.
What you receive
A first-impression audit, revised messaging for one priority touchpoint, discovery script, objection responses, and a closing and follow-up checklist.
Track qualified inbound enquiries, booked calls, proposal-to-win conversion and follow-up completion.
Book your online business intake →Book your online business intake
30 minutes · €95 · online with Carmen Julia Hernandez. Choose the service that best fits your immediate challenge. The intake is a separate purchase. After it, you receive a proposed scope, fee and timeline for the work.
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